Leading by example in the hospitality industry

Creating measurable social impact is a goal that sits alongside the usual hotel offering for Good Hotel, a new East London hotel. ELBA has recently been pleased to work with Good Hotel, to bring employment opportunities to East London.

Good Hotel, in the Royal Victoria Dock, aims to provide ‘Premium Hospitality with a Cause’, through its Good Training program, which offers long-term unemployed local people hospitality training and a chance to re-integrate into the economy.

Good Hotel came in to meet with us soon after they had arrived in the area, keen to work with ELBA and our business partners to support local people to access jobs. ELBA’s Employment Works team is currently working with Good Hotel to find local job seekers to fill vacancies at the hotel. With brilliant local talent on our doorstep, and the Employment Works team being experienced in finding the right people and helping them to develop the requisite skills, we hope to see good results through this work over the coming months.

Good Hotel is also offering ELBA space to host internal meetings and strategy sessions on its premises – an offering for which we are very grateful.

The hotel’s interest in supporting the local community goes beyond its hiring policies – Good Hotel also sources ingredients and materials locally and works solely with partners offering a healthy work environment and fair salaries to their employees. It also collaborates with local charities, helping them grow their businesses and offering them a platform for further development.

We look forward to continuing to work together to help local people into meaningful employment within this new East London hotel.